Which topics does AI connect with <your brand>

Infera shows whether ChatGPT, Claude, Gemini, Google AI and Copilot name your brand on the right topics — or your competitors.

From €249, fixed price. Read a full example report, no sign-up

Selected clients & references

The problem

AI already holds a picture of your brand.

You probably know how your website ranks. What you do not know is the picture AI systems build from your website, from external sources, from competitors, from trade articles and from old signals.

That is where a new layer of visibility is forming right now — before anyone visits your website.

Infera makes that picture visible.

What your customers are already asking AI
  • „Which providers are good for a website relaunch with data migration?“

  • „We need a partner for our CRM integration by the end of the month — who can do it?“

  • „Are there service providers who set up marketing automation end to end?“

What most tools measure
  • Mentions
  • Citations
  • Sentiment
  • Prompt results

How your scan is built

You supply a domain. Everything else Infera derives.

Other tools make you maintain prompts. Infera works out your brand, topics and competitors on its own — and builds the questions your customers actually ask.

Your domain

One URL. That is all it takes to start.

Brand analysis

Infera reads positioning, core offering and target industries from your site — automatically.

Topics & competitors

From that come your topic clusters and the competitive field you are measured against.

Prompts with intent

Real decision questions per subtopic, classified by purchase intent — not random keywords.

Example prompts from one topic cluster — classified by intent

  • „Which providers are good for a website relaunch with data migration?“

    EvaluationMigration
  • „We need a partner for our CRM integration by the end of the month — who can do it?“

    Purchase intentCRM integration
  • „Are there service providers who set up marketing automation end to end?“

    Information seekingCampaign setup
  • „Our reporting has become unusable — which partner can help us get this under control?“

    Problem solvingReporting
AI systems
up to5
Prompts per topic
up to20
Repetitions
up to3
Answers per run
up to1,500

5 systems checked, each evaluated separately

  • ChatGPTOpenAI
  • ClaudeAnthropic
  • GeminiGoogle
  • Google AI OverviewsGoogle
  • CopilotMicrosoft

The result

One scan. One topic picture. One basis for decisions.

This is what your Authority Report looks like.

infera · Authority Report — exampleScan complete
AI visibility
25%
Citation coverage
8%
Market position
#3 of 9
Topics owned
0 / 5

Authority Orbit

Your brand’s topics and subtopics — hover over the bars

AI Readiness34% · opportunityMarketing Automation14% · weakWebsite Relaunch52% · contestedCRM Integration0% · invisibleData Enablement27% · contested
  • AI Readiness34% · opportunity
  • Marketing Automation14% · weak
  • Website Relaunch52% · contested
  • CRM Integration0% · invisible
  • Data Enablement27% · contested
  • strong 60%+
  • good 40–59%
  • moderate 20–39%
  • weak 8–19%
  • very weak < 8%

Mention coverage per AI surface

Google AI Overviews32%
Claude26%
Gemini24%
ChatGPT22%
Copilot21%

Placement when mentioned

  • Top pick 31%
  • Top 3 38%
  • In the list 31%

Prioritised measures

  1. Build up CRM integration as a topic cluster in the first place
  2. Claim marketing automation with sources of your own
  3. Secure and extend the website relaunch authority

Mention coverage by topic cluster

Share of AI answers that name each brand in the respective cluster

  • strong 60%+
  • good 40–59%
  • moderate 20–39%
  • weak 8–19%
  • very weak < 8%
Topic clusterYour brandYouCompetitor ACompetitor BCompetitor CCompetitor D
AI Readiness
Marketing Automation
Website Relaunch
CRM Integration
Data Enablement

Click a cell to break a cluster down into its subtopics.

AI connects your brand most strongly with website relaunch.

  • 1 Website relaunch is your strongest topic at 52 % — and your line of defence.
  • 2 Competitor A dominates marketing automation at 58 % against your 14 %.
  • 3 CRM integration is invisible: 0 % across all 1,500 answers.
  • 4 Only 14 % of citations point to your website — 45 % to competitor domains.
Scan my brand (opens in a new tab)

Fixed price. No setup work. A clear view of the results.

The report

Every section open. Nothing blurred.

Others show you a blurry screenshot. We show you a real report — the measured data of the agency 360VIER, readable in full, before you pay anything.

Overview

Conclusion, three key figures and your market position in the competitive field.

Authority Orbit

Every topic field with coverage and status — the signature chart.

Competitive field

Coverage matrix brand against brand, per topic cluster.

Cluster detail

Mention against citation, placement and every prompt individually.

Sources

Which domains the AI answers cite — and who owns them.

GEO Readiness

Seven dimensions, score out of 5, prioritised findings and measures.

See the full example report

No sign-up. Exportable as a PDF once it is your own report.

The citation gap

Being mentioned is not the same as being cited.

AI answers rest on sources. If your brand gets mentioned but the source behind it is your competitor, they shape the picture — not you.

In this example 14% of the citations point to the brand’s own website — and 45% to competitor domains.

Where the cited sources come from

  • Your website14%
  • Competitor domains45%
  • Other sources41%

Mention coverage tells you whether you appear. Citation coverage tells you whether you are the source.

The foundation

Visibility needs a website that AI can read.

Topic authority can only be built on solid technical ground. Every scan therefore includes a GEO readiness audit across seven dimensions.

GEO Readiness

3.6 / 5

Example value for a B2B site. No knockout blocker, but gaps in answerability and machine-readable artifacts.

  • No AI artifact files found

    llms.txt and machine-readable fact files are missing — AI systems have to assemble their picture from body copy.

    Structured data & AI artifacts

  • Core pages without question-led answer blocks

    Strong introductory copy, but no directly extractable answers. Those are exactly what AI systems cite.

    Answerability

Technical & crawlers4.7

Can the AI crawlers reach your content at all?

Entity clarity3.5

Is it clear who you are — identity, contact, company details.

Topic architecture4.2

Does your topic structure lead, or a flat list of articles?

Answerability2.5

Are there directly citable answers to real questions?

Citable content3.8

Substantiated statements instead of unbacked claims.

Trust & proof3.1

References, results, verifiable proof.

Structured data & AI artifacts3.1

Schema.org, llms.txt and the like.

How the dimensions are measured is set out in the methodology.

The difference

Why Infera is not the next prompt dashboard

Topic authority instead of prompt watching

Other tools count whether you show up for a prompt. Infera measures whole topic fields — with subtopic depth and a market rank against a named competitive field.

Mention and citation measured separately

Two metrics instead of one: mention coverage shows whether you appear, citation coverage whether your website is the source. The gap between them is the real finding.

Take stock first, then monitor

Weekly monitoring exists, but you do not have to start there. The report for €249 shows where you stand — continuous measurement comes once it is clear which topics count.

Pricing

One product. Three stages that build on each other.

You start with a stocktake at a fixed price. Whether you then measure weekly or add support is something you decide with the result in hand — not before.

Stage 01 · Entry

AI Authority Report

The stocktake: which topics does AI connect with your brand today — and who holds the rest?

€249one-off
  • Up to five topic clusters, derived from your brand
  • Prompt logic developed automatically — you maintain no lists
  • Five AI systems, up to 3 repetitions per prompt
  • Comparison against three to five competitors
  • Mention and citation coverage reported separately
  • Position in the competitive field
  • GEO readiness audit across seven dimensions
  • Prioritised measures instead of a pile of data
Scan my brand for €249 (opens in a new tab)

Fixed price, no setup work, no subscription required — the report is a result in its own right.

And after that, if you want to

  1. Monitoringfrom €99 per month

    A new run and a new report every week. Change becomes visible.

  2. Vertical Servicesfrom €290 per service

    Setup, interpretation and concrete measures — with people from your industry.

Every stage can be booked on its own and is complete in itself. You lose nothing if you skip the next one.

Monitoring has a 12-month minimum term, with two months free on annual payment.

See all stages and plans

Monitoring plans, contract terms and services in detail.

For individuals there is a separate — still in beta, we agree the scope personally. Questions about how it works are answered in the FAQ, and you are welcome to write to hello@infera.so.

After the scan

A snapshot turns into a trajectory.

The scan tells you where you stand. Anyone working on topic authority afterwards wants to know whether it is working — that is what the Infera dashboard is for.

infera · mention coverage over time4 runs
  • Your brand38 %
  • Competitor A41 %

Example trajectory — in the dashboard it comes from your own runs.

Scheduled runs

The scan repeats automatically. You see movement instead of knowing one state once.

Topics over time

Whether a measure works only shows over time: coverage per topic, run by run.

Competitors in view

Who is catching up and who is falling behind — same topics, same method, every time.

Who Infera is especially relevant for

For services that need explaining and strategic topic fields.

These companies in particular depend on being seen as competent, visible and trustworthy on specific topics.

  • Law firms
  • Consultancies
  • B2B SaaS companies
  • Industrial companies
  • Real estate companies
  • Education providers
  • Professional services
  • Technology vendors
  • Mid-sized firms with deep expertise

Worked out for

Background

Built out of website, SEO, data and AI projects for B2B, professional services and digital platforms.

  • B2B
  • Professional services
  • Digital platforms

Founder’s view

Why prompt monitoring alone falls short

“A lot of companies are asking: do we get mentioned in ChatGPT or Gemini? The better question is: which topics does AI consider us relevant for at all?”

Founder videoIn production — coming soon

FAQ

Frequently asked questions

Is Infera an ongoing monitoring service?

It can become one, but it does not start that way. The entry point is the AI Authority Report at €249 one-off: it shows which topics are relevant in the first place. Weekly monitoring is available afterwards from €99 per month — along those topics rather than along arbitrary prompts, with a 12-month minimum term.

Do I have to define prompts myself?

No. Infera derives the topic and prompt logic from your market, your offering, your competitors and search intent.

Which AI systems are checked?

ChatGPT, Claude, Gemini, Google AI and Copilot.

What happens after the scan?

You receive the Authority Report: mention and citation coverage per topic, your position in the competitive field, the sources behind the AI answers, your website’s GEO readiness and prioritised measures. That completes the stage. If you want to track the trend, you add weekly monitoring.

When do I get the result?

We get back to you within 24 hours with the next steps. You receive the Authority Report after that — how quickly depends on the size of the competitive field; we give you a concrete date at first contact.

How does payment work?

Asking costs nothing. The AI Authority Report is €249 at a fixed price, invoiced after we have agreed the scope. Every further stage is a separate decision: weekly monitoring from €99 per month, support from €290. If you want to see what you get first: the example report is readable in full, with no sign-up.

What happens to my data?

For the scan we need your domain and an email address. We analyse publicly available sources and the answers of the AI systems — no access to your systems, and no sharing with third parties beyond the processors named in our privacy policy.

What does Infera cost in total?

There are three stages, and each one is complete in itself: AI Authority Report €249 one-off, weekly monitoring from €99 per month, Vertical Services from €290. You do not have to book a stage to keep the previous one. All services and terms are on the pricing page.

Is this SEO?

No. SEO stays important. Infera additionally analyses which topic picture AI systems form from your signals.